Five West Media Group
Case Study
Website Redesign for ReStore Warehouse
Client Overview
ReStore Warehouse, a community-driven organization, provides affordable housing materials, appliances, and home improvement supplies. They’re dedicated to supporting the community through sustainable practices, resale of high-quality items, and reinvesting in local projects.
Project Objective
To revamp the ReStore Warehouse website, transitioning from an outdated, cluttered layout to a streamlined, user-friendly platform that encourages engagement and enhances information accessibility.
Challenges
The former website had evolved organically over time, with layers of added information but minimal reorganization, resulting in a lack of clarity and structure. This made it difficult for users to navigate the site and find relevant information efficiently.
Solutions
- Modernized Design and Layout: We implemented a fresh, clean layout with visual appeal and a structured flow, aligning with ReStore’s mission and making the site more inviting for visitors.
- Enhanced Call-to-Actions: Clear and strategically placed CTAs now guide visitors to key actions like “Shop,” “Donate,” and “Volunteer,” simplifying the process for users to engage with ReStore’s mission.
- Improved Content Structure: Information was streamlined and organized into clear sections, creating a logical and cohesive flow that guides visitors from page to page. This provides users with an intuitive browsing experience, reducing the time needed to locate resources.
- Optimized Content Overview: With content now concisely summarized and categorized, users can quickly grasp ReStore’s offerings and find the support or information they need.
Results
The redesign has significantly enhanced ReStore Warehouse’s digital presence, making it easier for the community to interact with the organization. The structured layout and improved flow have led to increased user satisfaction and smoother navigation.
